How GDPR Will Affect Your Email Marketing Strategy (And How To Stay Compliant)
Meet Your Hosts
Jason Sibley
Global CEO at Creation Agency
Steve Lehr
Founder at Ringlead
You'll learn
how to make sure your email marketing data is GDPR compliant
You'll find out
what the new opt-in regulations look like
You'll learn
what the impact of GDPR looks like from a global marketing perspective
You'll find out
how to de-dupe your data for compliance purposes
GDPR is only a month away from going into effect. If you are like most marketers than you haven’t even started thinking about the impact this is going to have on your email marketing strategy on a global scale.
Jason Sibley and Steve Lehr will take a deep dive into defining GDPR as it relates to email and data. What are the new opt-in policies? How will your old data be impacted? What are the legal consequences if you don’t adhere to the new regulations? Find out how US marketers will be impacted.